Automating Cash App: From Big Box Retailers to Mom and Pop Shops

Speakers

  • Lauren Kennedy, Manager, Retailer Financial Services, American Greetings

Abstract

    While operating under the mandate to delight customers, American Greetings focused on striking the right balance between satisfying their customers and fostering e-payment adoption for faster cash conversion. Join Lauren Kennedy as she shares her experience and research around resolving customer pain points and increasing adoption of epayments amongst her customers.
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