$6.2 Million Unlocked In Working Capital

Impact Achieved

$6.2M

in Working Capital Unlocked

$7.5M

Recovered in Invalid Claims Annually

96%

Straight-Through Cash Application (STP)

17 Days

Faster Deduction Resolution

“We shifted from manual check processing to a data-driven operation, now processing over $93 million electronically with 96% straight-through cash application. This modernization went beyond simple efficiency—it directly unlocked $6.2 million in working capital for the business.”

case-study-speaker

Tomasz Nowakowski

SVP Finance

Red Bull

About Red Bull

Red Bull is an Austrian company founded in 1984 by Dietrich Mateschitz, known for its popular energy drink launched in 1987. Beyond beverages, it is a global media powerhouse, sponsoring extreme sports, athletes, and events worldwide.

Revenue

€11.227 Bn+

Employee Count

20,000+

Region

Fuschl, Austria

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Top Challenges

  • Manual Cash Application & Low Visibility: Managing payments from over 10,000 independent stores (mostly checks) required manual, line-by-line matching, which significantly delayed cash posting and visibility.
  • Inefficient Collections Strategy: Without automated prioritization, collectors treated all accounts equally, wasting time on administrative tasks like manually sending invoices, instead of focusing on high-risk accounts.
  • High Volume of Unresolved Deductions: The team manually managed over 34,000 disputes worth $8.93M, suffering from slow resolution cycles (over 30 days) and revenue leakage due to invalid claims.
  • Working Capital Constraints: The heavy reliance on paper checks and manual processing delayed cash availability by up to 10 days, effectively locking up $6.2 million in working capital until funds could be posted.
  • Lack of Digital Adoption: A widespread “pen-and-paper mindset” among small retailers meant electronic adoption was minimal, preventing the scalability of payment processing and invoice delivery.

Business Benefits

  • Moved 5,400+ Customers From Checks to Portal
  • 2x More Deductions Resolved Daily
  • 3x More Dunning Emails (101,410 emails)
  • 1.6x Increase in Collections Call Volume
  • 84,000+ Customers Moved to E-Payments
  • 100% Global E-Invoicing Compliance
  • $93M Payment Volume Processed Electronically

Explore More Transformation Stories

OTR Solutions

76%

Straight-Through Cash Application

99%

Payment Processing Coverage

20%

Reduction in Finance Headcount

BSN SPORTS

$500K

Saved Annually in Credit Card Fees (Level III Processing)

50%

Reduction in Past-Due Balances

30%

Reduction in Collector’s Workload

Nidec

46%

Reduction in
Past Dues

54%

Productivity Improvement

10x

Increase in Email Outreach & 3.6x Increase in Call Volume