Historically, suppliers with $1Bn in revenue are estimated to lose almost $3Mn annually because of poor deductions management. In the post COVID economy where CFOs are looking to achieve cash excellence, this revenue leakage challenge needs a solution.HighRadius hosted a conversation with leading deductions experts Jessica Butler, Kim Zablocky, and Kimberly (Kim) Erickson about the common deduction trends that exist today and must-know facts for suppliers working with the big-box retailers of the world. We have curated the below eleven pointers from their conversation, which will give you an overview of the deductions problem, potential solutions, and next steps for you as a leader.
Root cause analysis can help suppliers identify underlying issues causing non-trade deductions. This way, they could take corrective actions on a timely basis can reduce many preventable deductions. By doing root cause analysis regularly and thoroughly, you can see small incremental improvements in how you and your team approach Deductions Management and solve the commonly recurring challenges for the long-term.
The communication gap between the suppliers and the retailers is often a primary cause of disputes. It leads to delayed claim resolution as well.
To make this point, Kim Zablocky shares a typical example, where a retailer sends a purchase order change after the supplier has already started working with the retailer’s original purchase order. RVCF found that this is not uncommon: the merchant’s purchase orders are changed almost 4.4 times after the supplier has already started working on it. Most suppliers do not have an accurate way of automating this change, neither do they have a fixed process on how they would approach the change. There are also no limitations to when the purchase order can be changed in many cases, leading to retailers changing it sometimes after the supplier has already shared the advanced shipment notice. A change at this point requires suppliers to open the packages, change the order and repack them leading to additional time and resource involvement.
There are a lot of things that can go wrong in the above process. The supplier can miss a PO change, ship the wrong quantities of the product, and be charged back for both a shortage or an overage. To resolve issues like this, both parties must collaborate well and have good relationships with each other. To facilitate such collaboration between the buyer and supplier, RVCF organizes events where both the retailer and the supplier can interact 1:1 and avoid such situations from happening.
Even internal communication is of utmost significance for better deductions management. Collaborating with sales, logistics and shipping teams, carriers, etc., is required to be done almost daily to resolve outstanding disputes by the supplier.
Many organizations have dedicated resources that work on customer deductions. In contrast, others have people from different A/R departments (credit, collections, cash application) focusing on deductions research and resolution, in addition to their primary role. More often than not, deductions are considered to be just their problem. Deduction leaders, however, need to ensure that people understand that deductions are not the problem of a single department but everyone in the organization. They need to hold other departments (like sales) accountable by letting them know how poor deductions management leads to money falling through the cracks, which of course, no one wants.
Kim Erickson, an expert in the field of trade deductions, says that it is imperative that A/R leaders hold sales responsible for proper documentation of deals, timely responses on an open deductions item, and seamless collaboration with the receivables team
It is helpful for suppliers to interact with other suppliers who work with the same retailers. These forums can brainstorm collectively on the best strategies for managing deductions, share tips, best practices, and stories around what works for a particular big-box retailer vs. what does not, and so much more. Supplier forums from RVCF are an excellent example of a peer-to-peer communication platform.
A few years back, maybe, it was possible that companies were not paying attention to their deductions, but that is not true today. In recent years, most executives have realized the real impact that poor deductions management can have on their bottom line and appointed people on the team to look after the process. Still, 79% of respondents in the webinar mentioned above said they are struggling with one or the other challenges in managing disputes effectively, despite already having some improvement strategies.
Kim Erickson recounts that when she first started in deductions, almost 18 years back, many organizations were using paper and manual processes to resolve deductions. While in the time since then, the world has made a lot of progress with organizations like HighRadius coming in with differentiated cloud solutions for deductions management, there are still a few organizations out there that are relying on paper or excel/spreadsheets to manage deductions as a process.
“It is surprising, what these companies have been able to do with the resources available to them, but it is about time that they started exploring what more is out there when it comes to managing deductions with technology,” Kim remarks.
In recent years, there has been a lot of buzz around automating the deductions process, a lot of time resulting in unrealistic expectations of business leaders from technology. However, experts want you to know that automation doesn’t do much if your processes and data are not right to start with.
Automating a bad process will just give you a badly automated process. Therefore, in the Attain Consulting deductions maturity model, Jessica highlights the “deductions process” as a parameter of evaluation before “using technology” in deductions. Automation can be great for your business, but you need to plan, strategize and implement it right, with help from industry experts, wherever necessary.
When asked in the webinar if they were involved in any digital transformation opportunities for deductions at present, almost 55% of attendees responded positively, while another 28% said that they were planning to start one in the near future. While the results may be skewed because only leaders who care about their deductions process would join in a conversation like this, it still goes without saying that the adoption of automation in deductions management has been steadily rising last few years. COVID has further accelerated this need for digital transformation. Leaders know that the post-pandemic world will be different and don’t want to operate in the pre-pandemic mode once things go back to normal.
HighRadius Deductions Software acts as a powerhouse for proactive deduction management to prevent bottom-line erosion. It provides automation, process standardization, and a platform for cross-departmental and customer collaboration. It supports deduction management by providing some key features like back-up document capture which captures deduction data from customers and supplies the information required for resolution; auto-capture proofs of delivery (PODs), bills of lading (BOLs) from carrier portals & emails; structured deduction resolution, collaboration & approval workflows to streamline the communication and approval process; along with automatic deduction correspondence, and automatic data push to customer portals. The result is a proactive deduction management operation that recovers revenue normally lost to invalid deductions.