What is Chargeback?
A chargeback is a dispute resolution process that can be initiated by a cardholder with their bank or credit card company. It allows the cardholder to request a refund for a transaction that they believe was fraudulent, unauthorized, or not as described.Successful dispute resolution can help merchants protect their revenue and reputation and ensure that their customers are satisfied with their products or services.
When is a Chargeback initiated?
A chargeback can be initiated by a cardholder for a variety of reasons, including:
1) Fraudulent transactions - A chargeback may be requested by the cardholder if the transaction was unauthorized or if their card was stolen and used without their consent.
2) Goods or services not received - In case the cardholder paid for a purchase but did not receive the goods or services, they can initiate a chargeback.
3) Goods or services not as described - If the goods or services provided to the cardholder were substantially different from what was advertised or promised, they can ask for a chargeback.
4) Technical issues - If the cardholder was charged incorrectly or multiple times due to a technical issue during the transaction, they are eligible to request a chargeback.
5) Subscription cancellation - If the cardholder cancels a subscription or recurring payment but continues to be charged, they can request a chargeback.
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What are the risks of chargeback?
Chargebacks can pose several risks to merchants, including temporary loss of revenue, additional fees and penalties, damage to reputation, increased risk of fraud, and reduced ability to process payments. If a merchant has too many chargebacks, it can be an indicator of fraudulent activity or poor business practices, which may result in increased scrutiny from payment processors and banks.
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